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	<title>Public Relations Matters &#187; syllabus</title>
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		<title>Prof. Nixon&#8217;s Fall 2011 Syllabi</title>
		<link>http://publicrelationsmatters.com/2011/08/16/prof-nixons-fall-2011-syllabi/</link>
		<comments>http://publicrelationsmatters.com/2011/08/16/prof-nixons-fall-2011-syllabi/#comments</comments>
		<pubDate>Tue, 16 Aug 2011 17:42:46 +0000</pubDate>
		<dc:creator>Barbara Nixon</dc:creator>
				<category><![CDATA[assignment]]></category>
		<category><![CDATA[COMM 2322 Fall 2011]]></category>
		<category><![CDATA[COMM 2423 Fall 2011]]></category>
		<category><![CDATA[Nixon's Classes]]></category>
		<category><![CDATA[syllabus]]></category>

		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=4495</guid>
		<description><![CDATA[Below you will find the syllabi for my two Fall 2011 classes at Southeastern University. COMM 2322 PR Applications Fall 2011 BBN COMM 2423 Writing for Digital Media Fall 2011]]></description>
			<content:encoded><![CDATA[<p>Below you will find the syllabi for my two Fall 2011 classes at Southeastern University.</p>
<p><a title="View COMM 2322 PR Applications Fall 2011 BBN on Scribd" href="http://www.scribd.com/doc/62425633/COMM-2322-Fall-2011-BBN" style="margin: 12px auto 6px auto; font-family: Helvetica,Arial,Sans-serif; font-style: normal; font-variant: normal; font-weight: normal; font-size: 14px; line-height: normal; font-size-adjust: none; font-stretch: normal; -x-system-font: none; display: block; text-decoration: underline;">COMM 2322 PR Applications Fall 2011 BBN</a><iframe class="scribd_iframe_embed" src="http://www.scribd.com/embeds/62425633/content?start_page=1&#038;view_mode=list&#038;access_key=key-1c65f6dv84edv807z72c" data-auto-height="true" data-aspect-ratio="0.772727272727273" scrolling="no" id="doc_11334" width="100%" height="600" frameborder="0"></iframe><script type="text/javascript">(function() { var scribd = document.createElement("script"); scribd.type = "text/javascript"; scribd.async = true; scribd.src = "http://www.scribd.com/javascripts/embed_code/inject.js"; var s = document.getElementsByTagName("script")[0]; s.parentNode.insertBefore(scribd, s); })();</script></p>
<p><a title="View COMM 2423 Writing for Digital Media Fall 2011 on Scribd" href="http://www.scribd.com/doc/62425318/COMM-2423-Writing-for-Digital-Media-Fall-2011" style="margin: 12px auto 6px auto; font-family: Helvetica,Arial,Sans-serif; font-style: normal; font-variant: normal; font-weight: normal; font-size: 14px; line-height: normal; font-size-adjust: none; font-stretch: normal; -x-system-font: none; display: block; text-decoration: underline;">COMM 2423 Writing for Digital Media Fall 2011</a><iframe class="scribd_iframe_embed" src="http://www.scribd.com/embeds/62425318/content?start_page=1&#038;view_mode=list&#038;access_key=key-2hfmzbz32schtcks04hg" data-auto-height="true" data-aspect-ratio="0.772727272727273" scrolling="no" id="doc_99682" width="100%" height="600" frameborder="0"></iframe><script type="text/javascript">(function() { var scribd = document.createElement("script"); scribd.type = "text/javascript"; scribd.async = true; scribd.src = "http://www.scribd.com/javascripts/embed_code/inject.js"; var s = document.getElementsByTagName("script")[0]; s.parentNode.insertBefore(scribd, s); })();</script></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Arrive, Survive and Thrive in Prof. Nixon&#8217;s Summer Classes</title>
		<link>http://publicrelationsmatters.com/2010/05/07/arrive-survive-and-thrive-in-prof-nixons-summer-classes/</link>
		<comments>http://publicrelationsmatters.com/2010/05/07/arrive-survive-and-thrive-in-prof-nixons-summer-classes/#comments</comments>
		<pubDate>Fri, 07 May 2010 20:23:35 +0000</pubDate>
		<dc:creator>Barbara Nixon</dc:creator>
				<category><![CDATA[FYE 1220]]></category>
		<category><![CDATA[Nixon's Classes]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[syllabus]]></category>

		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=2848</guid>
		<description><![CDATA[An Open Note to All of Prof. Nixon&#8217;s Students at Georgia Southern University: We&#8217;re almost off and running in our Summer Semester classes at GSU. This summer, I&#8217;m teaching three courses, and they are all taught online. The syllabi will be e-mailed to all my enrolled students, and I&#8217;m also posting links to them (on [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" src="http://lh6.ggpht.com/_u-tNO5u-ZKs/S-JBZ6c0dnI/AAAAAAAABpo/izitM5GEA1I/s576/IMG_1438.JPG" alt="" width="208" height="166" />An Open Note to All of Prof. Nixon&#8217;s Students at <a href="http://georgiasouthern.edu" target="_blank">Georgia Southern University</a>:</p>
<div>
<div>
<p>We&#8217;re almost off and running in our Summer Semester classes at GSU. This summer, I&#8217;m teaching three courses, and they are all taught online. The syllabi will be e-mailed to all my enrolled students, and I&#8217;m also posting links to them (on Scribd) here.</p>
<ul>
<li><a href="http://www.scribd.com/doc/31049230/Introduction-to-Public-Relations-Syllabus-PRCA-2330" target="_blank">Introduction to Public Relations</a></li>
<li><a href="http://www.scribd.com/doc/30664532/PRCA-3330-Public-Relations-Writing-Syllabus-Summer-2010" target="_blank">Public Relations Writing</a></li>
<li>Making Connections: Facebook &amp; Beyond (not yet available)</li>
</ul>
<p>So that we can make the most of this semester, please (Please, PLEASE) take some time to read through the blog posts I&#8217;ve included here. I promise you, it will be well worth your time. (How often do professors let you get inside their heads, letting you know their tips for success and their pet peeves?)</p>
<ul>
<li><a href="http://publicrelationsmatters.com/2009/09/01/my-teaching-learning-philosophy/" target="_blank">Prof. Nixon&#8217;s Teaching &amp; Learning Philosophy</a></li>
<li><a href="http://listeningmatters.wordpress.com/2008/01/19/how-to-fail-a-class-without-really-trying/" target="_blank">How to Fail a Class (Without Really Trying)</a></li>
<li><a href="http://listeningmatters.wordpress.com/2008/03/13/ten-ways-not-to-prepare-for-college-advising/" target="_blank">Ten Ways NOT to Prepare for College Advising</a></li>
<li><a href="http://publicrelationsmatters.com/2009/04/13/my-end-of-semester-rant-kinda-2/" target="_blank">My End of Semester Rant, Kinda</a></li>
</ul>
<p>Additionally, here are a few more tips:</p>
<ul>
<li>When communicating with me via e-mail (or <a href="http://www.facebook.com/people/Barbara_B_Nixon/521046901" target="_blank">Facebook</a>), always put your <strong>course number</strong> (such as PRCA 3330) in the subject line to help me immediately identify who you are and frame your questions or comments. Do your best to write in full sentences, paying attention to standard English grammar and spelling. Always sign your e-mails with your first and last name, as your GSU e-mail address will not make that readily apparent to me.</li>
<li>When submiting an assignment in GeorgiaVIEW, always put your<strong> last name</strong> as part of the file name, and also include your name in the document itself. Papers submitted without your last name as part of the file name cannot earn full credit.</li>
<li>If an assignment is due in GeorgiaVIEW, the <strong><em>only </em></strong>way to get full credit for the assignment is to submit it in GeorgiaVIEW. (E-mailing an assignment to me can be risky; I receive 250+ e-mails a day, and there&#8217;s a chance I will not even see it in my inbox.)</li>
<li><a href="http://twitter.com/barbaranixon" target="_blank">Follow me on Twitter</a>, if you really want to get inside my head. (<a href="http://www.commoncraft.com/twitter" target="_blank">What&#8217;s Twitter?</a>)</li>
</ul>
<p>Let&#8217;s make this a great semester together!</p>
<p><a href="http://publicrelationsmatters.com/wp-content/uploads/2008/07/barbara_is_listening.gif"><img style="border: 0px initial initial;" title="barbara_is_listening" src="http://publicrelationsmatters.com/wp-content/uploads/2008/07/barbara_is_listening-300x146.gif" alt="" width="300" height="146" /></a></p>
<p>(PS: If you&#8217;re one of my students reading this post, please leave a reply to this post so that I can know you have read it. If your reply doesn&#8217;t show up immediately, no worries &#8212; I may need to approve it before it appears, if you&#8217;ve never commented on my blog before.)</p>
</div>
</div>
]]></content:encoded>
			<wfw:commentRss>http://publicrelationsmatters.com/2010/05/07/arrive-survive-and-thrive-in-prof-nixons-summer-classes/feed/</wfw:commentRss>
		<slash:comments>31</slash:comments>
		</item>
		<item>
		<title>Jumpstart on Nixon&#8217;s Spring 2010 GSU Classes</title>
		<link>http://publicrelationsmatters.com/2009/12/16/jumpstart-on-nixons-spring-2009-gsu-classes/</link>
		<comments>http://publicrelationsmatters.com/2009/12/16/jumpstart-on-nixons-spring-2009-gsu-classes/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 12:21:22 +0000</pubDate>
		<dc:creator>Barbara Nixon</dc:creator>
				<category><![CDATA[public relations]]></category>
		<category><![CDATA[syllabus]]></category>

		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=1774</guid>
		<description><![CDATA[If you&#8217;re looking to get a jumpstart on my classes at Georgia Southern University this spring, here are the books that I will be using. I&#8217;ve linked to many of them at Amazon.com, but of course you can purchase them from anywhere you like. I recommend you try the Facebook Marketplace first, so you can [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/blu_blue/262096844/"><img class="alignright" title="What could I read tonight?" src="http://farm1.static.flickr.com/89/262096844_6a626dc51b.jpg" alt="" width="135" height="180" /></a>If you&#8217;re looking to get a jumpstart on my classes at <a href="http://georgiasouthern.edu" target="_blank">Georgia Southern University</a> this spring, here are the books that I will be using. I&#8217;ve linked to many of them at Amazon.com, but of course you can purchase them from anywhere you like. I recommend you try the Facebook Marketplace first, so you can get a good deal AND help a fellow student.</p>
<p><strong>For all my classes</strong></p>
<div>
<ul>
<li>Reliable Internet access</li>
<li>Headset/mic (for interaction in online class discussions)</li>
</ul>
<p><strong>Social Media for Public Relations (PRCA 3030)</strong></p>
</div>
<ul>
<li>Hay, D. (2009). <a id="static_txt_preview" href="http://www.amazon.com/gp/product/0981744389?ie=UTF8&amp;tag=internationallis&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=0981744389"><em>A Survival Guide to Social Media and Web 2.0 Optimization: Strategies, Tactics, and Tools for Succeeding in the Social Web</em></a>. Dalton Publishing: Austin, TX.</li>
<li>Li, C., &amp; Bernoff, J. (2008). <a href="http://www.amazon.com/gp/product/1422125009/104-4832744-6472733?ie=UTF8&amp;tag=internationallis&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=1422125009" target="_blank"><em>Groundswell: Winning in a world transformed by social technologies</em></a>. Boston, MA: Forrester Research, Inc.</li>
</ul>
<p><strong>Public Relations Writing (PRCA 3330)</strong></p>
<ul>
<li>Wilcox, D. (2009). <em><a id="static_txt_preview" href="http://www.amazon.com/gp/product/0205648282?ie=UTF8&amp;tag=internationallis&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=0205648282">Public Relations Writing and Media Techniques (6th Edition)</a></em>. Boston, MA: Pearson Education.</li>
<li>A recent <a style="color: #4e8006;" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.amazon.com');" href="http://www.amazon.com/gp/product/0465012620?ie=UTF8&amp;tag=internationallis&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=0465012620"><em>The Associated Press Stylebook 2009</em></a><em><img style="margin: 0px !important; border: 0px none !important initial !important;" src="http://www.assoc-amazon.com/e/ir?t=internationallis&amp;l=as2&amp;o=1&amp;a=0465012620" border="0" alt="" width="1" height="1" /></em><em>, </em>preferably 43<sup>rd</sup> edition (red cover) &#8212; or its <a href="http://www.apstylebook.com/?do=product&amp;pid=online_overview" target="_blank">online equivalent</a></li>
</ul>
<p><strong>Public Relations Practicum (PRCA 3711/4711)</strong></p>
<ul>
<li><a id="static_txt_preview" href="http://www.amazon.com/gp/product/B001007VF6?ie=UTF8&amp;tag=internationallis&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B001007VF6">WinWay Resume Deluxe 12</a> software</li>
</ul>
<p><strong>Making Connections: Facebook and Beyond (FYE 1220)</strong></p>
<ul>
<li>No textbook needed</li>
</ul>
<p>Questions? As always,</p>
<p style="text-align: center;"><img class="size-medium wp-image-165 aligncenter" title="barbara_is_listening" src="http://publicrelationsmatters.com/wp-content/uploads/2008/07/barbara_is_listening-300x146.gif" alt="" width="300" height="146" /></p>
<p>(PS: Syllabi for my classes will be posted in early January.)</p>
<p><em><br />
</em></p>
]]></content:encoded>
			<wfw:commentRss>http://publicrelationsmatters.com/2009/12/16/jumpstart-on-nixons-spring-2009-gsu-classes/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Arrive, Survive and Thrive in Prof. Nixon&#8217;s Classes :: Summer 2009</title>
		<link>http://publicrelationsmatters.com/2009/05/18/arrive-survive-and-thrive-in-prof-nixons-classes-summer-2009/</link>
		<comments>http://publicrelationsmatters.com/2009/05/18/arrive-survive-and-thrive-in-prof-nixons-classes-summer-2009/#comments</comments>
		<pubDate>Mon, 18 May 2009 11:35:25 +0000</pubDate>
		<dc:creator>Barbara Nixon</dc:creator>
				<category><![CDATA[Nixon's Classes]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[syllabus]]></category>

		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=1189</guid>
		<description><![CDATA[An Open Note to All of Prof. Nixon&#8217;s Students at Georgia Southern University: We&#8217;re almost off and running in our Summer Semester classes at GSU. This semester, I&#8217;m teaching two classes; the classes, with hyperlinks to the syllabi, are listed below: Public Relations Publications :: PRCA 3339 Public Speaking :: COMM 1110 So that we can [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://picasaweb.google.com/nixon.barbara/NASCAR_Darlington#5334633932101670114"><img class="alignright" title="Mandevilla at Darlington" src="http://lh3.ggpht.com/_u-tNO5u-ZKs/SghtTBGqVOI/AAAAAAAAAkQ/F5kUJQYfu8M/s512/DSCI0524.JPG" alt="" width="307" height="230" /></a>An Open Note to All of Prof. Nixon&#8217;s Students at <a href="http://georgiasouthern.edu" target="_blank">Georgia Southern University</a>:</p>
<div>
<div>
<p>We&#8217;re almost off and running in our Summer Semester classes at GSU. This semester, I&#8217;m teaching two classes; the classes, with hyperlinks to the syllabi, are listed below:</p>
<ul>
<li><a href="http://publicrelationsmatters.com/wp-content/uploads/2009/05/prca-3339-summer-2009-bbn.pdf">Public Relations Publications :: PRCA 3339</a></li>
<li><span style="text-decoration: underline;"><a href="http://publicrelationsmatters.com/wp-content/uploads/2009/05/comm1110-bbn-summer-2009.pdf">Public Speaking :: COMM 1110</a></span></li>
</ul>
<p>So that we can make the most of this semester, please (PLEASE) take some time to read through the blog posts I&#8217;ve included here. I promise you, it will be well worth your time. (How often do professors let you get inside their heads, letting you know their tips for success and their pet peeves?)</p>
<ul>
<li><a href="http://listeningmatters.wordpress.com/2007/12/11/a-teaching-learning-philosophy/" target="_blank">Prof. Nixon&#8217;s Teaching &amp; Learning Philosophy</a></li>
<li><a href="http://listeningmatters.wordpress.com/2008/01/19/how-to-fail-a-class-without-really-trying/" target="_blank">How to Fail a Class (WIthout Really Trying)</a></li>
<li><a href="http://listeningmatters.wordpress.com/2008/03/13/ten-ways-not-to-prepare-for-college-advising/" target="_blank">Ten Ways NOT to Prepare for College Advising</a></li>
<li><a href="http://publicrelationsmatters.com/2009/04/13/my-end-of-semester-rant-kinda-2/" target="_blank">My End of Semester Rant, Kinda</a></li>
</ul>
<p>Additionally, here are a few more tips:</p>
<ul>
<li>When communicating with me via e-mail (or <a href="http://www.facebook.com/people/Barbara_B_Nixon/521046901" target="_blank">Facebook</a>), please put your course number (such as PRCA 3339) in the subject line to help me immediately identify who you are and frame your questions or comments. Do your best to write in full sentences, paying attention to standard English grammar and spelling. Always sign your e-mails with your first and last name, as your GSU e-mail address will not make that readily apparent to me.</li>
<li>When submiting an assignment in GeorgiaVIEW, always put your last name as part of the file name, and also include your name in the document itself. Papers submitted without your last name as part of the file name cannot earn full credit.</li>
<li>If an assignment is due in GeorgiaVIEW, the <strong><em>only </em></strong>way to get full credit for the assignment is to submit it in GeorgiaVIEW. (E-mailing an assignment to me can be risky; I receive 250+ e-mails a day, and there&#8217;s a chance I will not see it in my inbox.)</li>
<li><a href="http://twitter.com/barbaranixon" target="_blank">Follow me on Twitter</a>, if you really want to get inside my head. (<a href="http://www.commoncraft.com/twitter" target="_blank">What&#8217;s Twitter?</a>)</li>
</ul>
<p>Let&#8217;s make this a great semester together!</p>
<p><a href="http://publicrelationsmatters.com/wp-content/uploads/2008/07/barbara_is_listening.gif"><img class="alignnone size-medium wp-image-165" title="barbara_is_listening" src="http://publicrelationsmatters.com/wp-content/uploads/2008/07/barbara_is_listening-300x146.gif" alt="" width="300" height="146" /></a></div>
</div>
]]></content:encoded>
			<wfw:commentRss>http://publicrelationsmatters.com/2009/05/18/arrive-survive-and-thrive-in-prof-nixons-classes-summer-2009/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Arrive, Survive &amp; Thrive in Prof. Nixon&#8217;s Classes :: Spring 2009</title>
		<link>http://publicrelationsmatters.com/2009/01/08/arrive-survive-thrive-spring-2009/</link>
		<comments>http://publicrelationsmatters.com/2009/01/08/arrive-survive-thrive-spring-2009/#comments</comments>
		<pubDate>Thu, 08 Jan 2009 19:32:33 +0000</pubDate>
		<dc:creator>Barbara Nixon</dc:creator>
				<category><![CDATA[Nixon's Classes]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[college]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[student]]></category>
		<category><![CDATA[syllabus]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[WebCT]]></category>

		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=189</guid>
		<description><![CDATA[An Open Note to All of Prof. Nixon&#8217;s Students at Georgia Southern University: We&#8217;re almost off and running in our Spring Semester classes at GSU. This semester, I&#8217;m teaching two classes; the classes, with hyperlinks to the syllabi, are listed below: Public Relations Publications :: PRCA 3339 Introduction to Public Relations :: PRCA 2330 So [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://publicrelationsmatters.com/wp-content/uploads/2008/08/butterfly-on-zinnia.jpg"><strong><img class="alignright size-medium wp-image-191" title="butterfly-on-zinnia" src="http://publicrelationsmatters.com/wp-content/uploads/2008/08/butterfly-on-zinnia-242x300.jpg" alt="" width="242" height="300" /></strong></a><strong>An Open Note to All of Prof. Nixon&#8217;s Students at </strong><a href="http://georgiasouthern.edu" target="_blank"><strong>Georgia Southern University</strong></a><strong>:</strong></p>
<p>We&#8217;re almost off and running in our Spring Semester classes at GSU. This semester, I&#8217;m teaching two classes; the classes, with hyperlinks to the syllabi, are listed below:</p>
<ul>
<li><a href="http://publicrelationsmatters.com/2009/01/07/welcome-to-prca-3339-pr-publications-spring-2009/" target="_blank">Public Relations Publications :: PRCA 3339</a></li>
<li><a href="http://publicrelationsmatters.com/2009/01/04/getting-ready-for-spring-2009-prca-2330/" target="_blank">Introduction to Public Relations :: PRCA 2330</a></li>
</ul>
<p>So that we can make the most of this semester, please (PLEASE) take some time to read through the blog posts I&#8217;ve included here. I promise you, it will be well worth your time. (How often do professors let you get inside their heads, letting you know their tips for success and their pet peeves?)</p>
<ul>
<li><a href="http://listeningmatters.wordpress.com/2007/12/11/a-teaching-learning-philosophy/" target="_blank">Prof. Nixon&#8217;s Teaching &amp; Learning Philosophy</a></li>
<li><a href="http://listeningmatters.wordpress.com/2008/01/19/how-to-fail-a-class-without-really-trying/" target="_blank">How to Fail a Class (WIthout Really Trying)</a></li>
<li><a href="http://listeningmatters.wordpress.com/2008/03/13/ten-ways-not-to-prepare-for-college-advising/" target="_blank">Ten Ways NOT to Prepare for College Advising</a></li>
<li><a href="http://publicrelationsmatters.com/2008/05/01/my-end-of-semester-rant-kinda/" target="_blank">My End of Semester Rant, Kinda</a></li>
</ul>
<p>Additionally, here are a few more tips:</p>
<ul>
<li>When communicating with me via e-mail (or <a href="http://www.facebook.com/people/Barbara_B_Nixon/521046901" target="_blank">Facebook</a>), please put your <strong>course number</strong> (such as PRCA 3339) in the subject line to help me immediately identify who you are and frame your questions or comments. Do your best to write in full sentences, paying attention to standard English grammar and spelling. Always <strong>sign your e-mails</strong> with your first and last name, as your GSU e-mail address will not make that readily apparent to me.</li>
<li>When submiting an assignment in GeorgiaVIEW, always put your <strong>last name</strong> as part of the file name, and also include your name in the document itself. Papers submitted without your last name as part of the file name cannot earn full credit.</li>
<li><a href="http://twitter.com/barbaranixon" target="_blank">Follow me on Twitter</a>, if you really want to get inside my head. (<a href="http://www.commoncraft.com/twitter" target="_blank">What&#8217;s Twitter?</a>)</li>
</ul>
<p>Let&#8217;s make this a great semester together!</p>
<p><a href="http://publicrelationsmatters.com/wp-content/uploads/2008/07/barbara_is_listening.gif"><img class="alignnone size-medium wp-image-165" title="barbara_is_listening" src="http://publicrelationsmatters.com/wp-content/uploads/2008/07/barbara_is_listening-300x146.gif" alt="" width="300" height="146" /></a></p>
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			<wfw:commentRss>http://publicrelationsmatters.com/2009/01/08/arrive-survive-thrive-spring-2009/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
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		<title>Welcome to PRCA 3339 :: PR Publications, Spring 2009</title>
		<link>http://publicrelationsmatters.com/2009/01/07/welcome-to-prca-3339-pr-publications-spring-2009/</link>
		<comments>http://publicrelationsmatters.com/2009/01/07/welcome-to-prca-3339-pr-publications-spring-2009/#comments</comments>
		<pubDate>Wed, 07 Jan 2009 21:19:29 +0000</pubDate>
		<dc:creator>Barbara Nixon</dc:creator>
				<category><![CDATA[Nixon's Classes]]></category>
		<category><![CDATA[syllabus]]></category>

		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=702</guid>
		<description><![CDATA[Welcome to all my students who have enrolled in PRCA 3339: PR Publications, at Georgia Southern University. Textbook(s) Morton, L. P. (2006). Strategic publications: Designing for target publics. Greenwood, AR: Best Books Plus. Recommended but not required: Botello, C., &#38; Reding, E. E. (2007). Design collection revealed: Adobe InDesign CS3, Photoshop CS3 &#38; Illustrator CS3 Clifton Park, NY: [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.flickr.com/photos/80994469@N00/9396717/"><img class="alignright" src="http://farm1.static.flickr.com/8/9396717_66f2cf7a0c.jpg?v=0" alt="Welcome Sign by davidking." width="300" height="244" /></a>Welcome to all my students who have enrolled in PRCA 3339: PR Publications, at <a href="http://georgiasouthern.edu" target="_blank">Georgia Southern University</a>.</p>
<div>
<p><strong>Textbook(s)</strong></p>
<p>Morton, L. P. (2006). <a href="http://campusi.com/prod.pl?cat=book&amp;op=buy&amp;lang=en-us&amp;search_country=us&amp;shipto=us&amp;currency=usd&amp;zip=&amp;nw=y&amp;class=&amp;use_ajax=&amp;pqcs=pjownZioDpTciCkuQTrrPw&amp;ean=9780967924816" target="_blank"><em>Strategic publications: Designing for target publics</em></a>. Greenwood, AR: Best Books Plus.</p>
<p>Recommended but not required: Botello, C., &amp; Reding, E. E. (2007). <a href="http://campusi.com/prod.pl?cat=book&amp;op=buy&amp;lang=en-us&amp;search_country=us&amp;currency=usd&amp;use_ajax=&amp;sort=featured&amp;shipping_pref=cost&amp;data_id=3323714" target="_blank"><em>Design collection revealed: Adobe InDesign CS3, Photoshop CS3 &amp; Illustrator CS3</em></a><em><br />
</em>Clifton Park, NY: Delmar Cengage Learning.</p>
<p><strong>Social Media</strong></p>
<p>Be prepared to immerse yourself in social media as part of this course. If you want to get a jumpstart before classes begin, you might want to do the following:</p>
<ul>
<li>Sign up for an account at Twitter. (<a href="http://www.commoncraft.com/Twitter" target="_blank">What&#8217;s Twitter?</a>) Use some variation of your real first and/or last name. (Do not include any numbers with your name, or you may risk appearing like a spammer.) Follow me at Twitter by going to <a href="http://twitter.com/barbaranixon">http://twitter.com/barbaranixon</a> .</li>
<li>Join <a href="http://propenmic.org" target="_blank">PR OpenMic</a>, an online community for public relations students, practitioners and faculty.</li>
</ul>
<p><strong>Additional Items</strong></p>
<ul>
<li>USB drive </li>
</ul>
<p><strong>Syllabus</strong></p>
<p>And last but not least, here&#8217;s a copy of your syllabus for the semester including our daily schedule of activities. You can view the syllabus online below or download it for easy printing at <a href="http://publicrelationsmatters.com/wp-content/uploads/2009/01/prca-3339-spring-2009-bbn.pdf">prca-3339-spring-2009</a></p>
<div id="__ss_899110" style="width: 477px; text-align: left;"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" title="PRCA 3339 PR Publications Syllabus" href="http://www.slideshare.net/bnixon/prca-3339-pr-publications-syllabus-presentation?type=document">PRCA 3339 PR Publications Syllabus</a><object width="477" height="510" data="http://static.slideshare.net/swf/ssplayerd.swf?doc=prca-3339-spring-2009-bbn-1231362387303841-2&amp;stripped_title=prca-3339-pr-publications-syllabus-presentation" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://static.slideshare.net/swf/ssplayerd.swf?doc=prca-3339-spring-2009-bbn-1231362387303841-2&amp;stripped_title=prca-3339-pr-publications-syllabus-presentation" /><param name="allowfullscreen" value="true" /></object> </p>
<div style="font-size: 11px; font-family: tahoma,arial; height: 26px; padding-top: 2px;">View SlideShare <a style="text-decoration:underline;" title="View PRCA 3339 PR Publications Syllabus on SlideShare" href="http://www.slideshare.net/bnixon/prca-3339-pr-publications-syllabus-presentation?type=document">document</a> or <a style="text-decoration:underline;" href="http://www.slideshare.net/upload?type=document">Upload</a> your own. (tags: <a style="text-decoration:underline;" href="http://slideshare.net/tag/relations">relations</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/syllabus">syllabus</a>)</div>
</div>
<p> </p>
<div>Questions?</div>
<div><img class="alignleft size-medium wp-image-165" title="barbara_is_listening" src="http://publicrelationsmatters.com/wp-content/uploads/2008/07/barbara_is_listening-300x146.gif" alt="barbara_is_listening" width="300" height="146" /></div>
</div>
]]></content:encoded>
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		<slash:comments>3</slash:comments>
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		<title>Getting Ready for Spring 2009 PRCA 2330</title>
		<link>http://publicrelationsmatters.com/2009/01/04/getting-ready-for-spring-2009-prca-2330/</link>
		<comments>http://publicrelationsmatters.com/2009/01/04/getting-ready-for-spring-2009-prca-2330/#comments</comments>
		<pubDate>Sun, 04 Jan 2009 18:53:19 +0000</pubDate>
		<dc:creator>Barbara Nixon</dc:creator>
				<category><![CDATA[Nixon's Classes]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[syllabus]]></category>

		<guid isPermaLink="false">http://publicrelationsmatters.com/?p=379</guid>
		<description><![CDATA[A hearty welcome to all my new students who have enrolled in PRCA 2330: Introduction to Public Relations, at Georgia Southern University. Textbook(s) Wilcox, D.L., &#38; Cameron, G.T. (2009). Public relations: Strategies and tactics (9th Ed.). Boston: Allyn &#38; Bacon. Purchasing the hardcover book is about $90 at Amazon.com,  You can rent the hardcover book for about [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://flickr.com/photos/ooohoooh/1350774047/"><img class="alignright size-medium wp-image-381" title="handshake" src="http://publicrelationsmatters.com/wp-content/uploads/2008/11/handshake-300x199.jpg" alt="" width="300" height="199" /></a>A hearty welcome to all my new students who have enrolled in PRCA 2330: Introduction to Public Relations, at <a href="http://georgiasouthern.edu" target="_blank">Georgia Southern University</a>.</p>
<p><strong>Textbook(s)</strong></p>
<p>Wilcox, D.L., &amp; Cameron, G.T. (2009). <a href="http://www.amazon.com/gp/product/020558148X?ie=UTF8&amp;tag=internationallis&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=020558148X" target="_blank"><em>Public relations: Strategies and tactics</em> (9th Ed.)</a>. Boston: Allyn &amp; Bacon.</p>
<ul>
<li>Purchasing the hardcover book is about $90 at <a href="http://www.amazon.com/gp/product/020558148X?ie=UTF8&amp;tag=internationallis&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=020558148X" target="_blank">Amazon.com</a>, </li>
<li>You can rent the hardcover book for about $50 from <a href="http://www.chegg.com/Details/020558148X/?s_id=MA==" target="_blank">Chegg</a>. </li>
<li>Or you can rent an electronic version of the book  from <a href="http://www.coursesmart.com/0205646867/?a=1773944" target="_blank"> CourseSmart</a> for about $60.</li>
</ul>
<p>Recommended but not required: Li, C., &amp; Bernoff, J. (2008). <a href="http://www.amazon.com/gp/product/1422125009/104-4832744-6472733?ie=UTF8&amp;tag=internationallis&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=1422125009" target="_blank"><em>Groundswell: Winning in a world transformed by social technologies</em></a>. Boston, MA: Forrester Research, Inc.</p>
<p><strong>Social Media</strong></p>
<p>Be prepared to immerse yourself in social media as part of Intro to PR. If you want to get a jumpstart before classes begin, you might want to do the following:</p>
<ul>
<li>Sign up for an account at Twitter. (<a href="http://www.commoncraft.com/Twitter" target="_blank">What&#8217;s Twitter?</a>) Use some variation of your real first and/or last name. (Do not include any numbers with your name, or you may risk appearing like a spammer.) Follow me at Twitter by going to <a href="http://twitter.com/barbaranixon">http://twitter.com/barbaranixon</a> .</li>
<li>Join <a href="http://propenmic.org" target="_blank">PR OpenMic</a>, an online community for public relations students, practitioners and faculty.</li>
</ul>
<p><strong>Additional Items</strong></p>
<ul>
<li>Pack of multi-color markers (you will need these on the first day)</li>
<li>USB drive </li>
<li><em>Occasional </em>use of a notebook computer in class</li>
</ul>
<p><strong>Syllabus</strong></p>
<p>And last but not least, here&#8217;s a copy of your syllabus for the semester. By the end of the first week of class, you&#8217;ll also have our daily schedule of activities. You can view the syllabus online below or download it for easy printing at<a href="http://publicrelationsmatters.com/wp-content/uploads/2009/01/prca-2330-spring-2009.pdf">prca-2330-spring-2009.</a></p>
<div id="__ss_889240" style="width: 477px; text-align: left;"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" title="PRCA 2330 Spring 2009 Syllabus" href="http://www.slideshare.net/bnixon/prca-2330-spring-2009-presentation?type=document">PRCA 2330 Spring 2009 Syllabus</a><object width="477" height="510" data="http://static.slideshare.net/swf/ssplayerd.swf?doc=prca-2330-spring-2009-bbn-1231093813470988-2&amp;stripped_title=prca-2330-spring-2009-presentation" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://static.slideshare.net/swf/ssplayerd.swf?doc=prca-2330-spring-2009-bbn-1231093813470988-2&amp;stripped_title=prca-2330-spring-2009-presentation" /><param name="allowfullscreen" value="true" /></object>          </p>
<div style="font-size: 11px; font-family: tahoma,arial; height: 26px; padding-top: 2px;">View SlideShare <a style="text-decoration:underline;" title="View PRCA 2330 Spring 2009 Syllabus on SlideShare" href="http://www.slideshare.net/bnixon/prca-2330-spring-2009-presentation?type=document">document</a> or <a style="text-decoration:underline;" href="http://www.slideshare.net/upload?type=document">Upload</a> your own. (tags: <a style="text-decoration:underline;" href="http://slideshare.net/tag/relations">relations</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/public">public</a>)</div>
</div>
<div style="font-size: 11px; font-family: tahoma,arial; height: 26px; padding-top: 2px;">Questions?</div>
<div style="font-size: 11px; font-family: tahoma,arial; height: 26px; padding-top: 2px;"><img class="alignleft size-medium wp-image-165" title="barbara_is_listening" src="http://publicrelationsmatters.com/wp-content/uploads/2008/07/barbara_is_listening-300x146.gif" alt="barbara_is_listening" width="300" height="146" /></div>
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		<slash:comments>6</slash:comments>
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